LensWay Group AB

SEO Manager

LensWay Group är ingen traditionell e-handlare. Vi är passionerade pionjärer inom svensk och europeisk näthandel! Sedan starten år 1999 har vi sett saker med nya ögon för att överträffa våra kunders förväntningar och erbjuda prisvärda linser och glasögon. Alla 100+ anställda brinner för och drivs av missionen ”Improving lives by improving sight”. Synen är en stor gåva, men att se klart är ju långt ifrån självklart. Vi verkar i hela Norden med tre olika varumärken och ägs av det globala optikföretaget EssilorLuxottica. Join us!

LensWay Group is looking for a SEO Manager who will contribute to the vision and digital development. We are looking for a goal oriented and driven person who is responsible for optimizing LensWay Groups’ websites and products to drive the digital presence forward.

Main responsibilities

  •  Responsible for SEO as a sales channel, define the KPI’s and follow up on the results.
  •  Responsible for being up to date with industry changes and be able to adjust accordingly.
  •  Owns and sets requirements for tools.
  • Define the SEO strategy, plan and execute a roadmap in order to increase long term customer intake.
  •  Ensure quality in all SEO related work, give feedback to respective team and educate internally.
  • Responsible for contact with agencies and partners within SEO.

Formal qualifications and experience

  • 1-3 years of experience within SEO.
  • Experienced in how to follow up and present results to stakeholders.
  • Experienced in tools for SEO, analyzing and reporting.
  • Superior knowledge in building good results within SEO, mainly content.
  • Strong knowledge of the regional markets covered by the role.

Expertise and skills

  • Commercially driven with high understanding of online business.
  • Analytical and able to draw conclusions from numbers.
  • Skilled in best practices and models that are used in the industry.
  • Ability to interact and co-operate with all parts of the organization.
  • Fluent in oral and written business English and Swedish.


Vid ytterligare frågor, kontakta oss:

Menal Suliman
Search Associate
Josefin Johansson
Search Consultant
+46 706 01 25 86