Rehband is a global brand with Scandinavian roots and a Headquarter in Stockholm, Sweden. With sixty years’ experience Rehband have achieved a status as one of the most prominent players on the international market for sports protection and supports. With an in-house product development (R&D), a wide expertise in the field of sports medicine, an own manufacturing site and an established global distribution Rehband have created a platform that few competitors can match. Rehband products are sold and marketed in around 50 markets.
Rehband is at an exciting stage in its journey, with the brand moving from a medical focus to more of a smart, active lifestyle. The rapidly growing company and the dynamic team are now looking for a Global eCommerce Manager to join Rehband’s global Headquarters in Gamla Stan in Stockholm.
Key responsibilities:
Develop, communicate and implement eCommerce strategy for Rehband’s own eCommerce
- Grow profitable sales through Rehband eCommerce channel (currently in 8 countries with goal to expand)
- Drive high quality traffic to site by leveraging available channels (leading the SEO/SEM agency, leveraging tools such as social media, email marketing, etc.)
- Maximize conversion and optimize consumer journey on site
- Update and maintain content on Rehband eCommerce in collaboration with marketing and creative agency, and in line with brand identity
- Oversee the maintenance of the product catalogue, update product information and enter new products onto the site as per product lifecycle planning
- Create promotions and special offers in line with global promotional calendar
- Collaborate with Marketing to develop appealing and converting email campaigns
- Set relevant KPIs, regularly analyse performance, provide monthly reports on achievements vs targets and potential to grow
Develop, communicate and implement Rehband strategy for market places such as Amazon:
- Set foundation for expansion through sustainable business and brand building
- Act as key point of contact
- Deliver and manage Rehband content
- Set relevant KPIs, regularly analyse performance, provide monthly reports on achievements vs targets and potential to grow
- Act as internal expert and knowledge resource to the team to increase sell-through with online key accounts
- Provide insights and toolbox for Rehband online key accounts to enable local markets and sales teams
- Act as internal expert and knowledge resource on eCommerce
Experience:
- 3+ years of experience in management of e-commerce sites
- Experience in working with Amazon is an advantage
- Relevant university degree
- Knowledge of website design best practices, and understanding of how design can affect customer traffic and sales is an advantage
Competences:
- Strong eCommerce and digital skills, including how to maximize traffic and conversion
- Strong understanding on how to optimize consumer journey based on consumer behaviour
- Amazon savvy
- Strong strategic capability coupled with commercial orientation
- Strong ability to shift between strategic and executional areas of work
- Highly focused on bottom-line results and monitors the financial impact of activities
- Strong analytical skills and ability to draw conclusions and recommendations based on a large dataset over time
- Knowledge in SEO and SEM and other digital marketing tools
- Fluent in oral/written Swedish and English
Personality:
- Goal oriented self-starter with a solutions driven approach
- Curiosity for digital marketing and the Rehband consumer
- Excellent team player with an entrepreneurial drive
- Strong ability to collaborate and influence internal and external parties
- Passion for winning, with high ambitions, motivated by delivering results
- Strong communication and presentation skills
- High interest into and passion for sports in general
