C-RAD AB

Do you want your marketing skills to truly make a difference? At C-RAD, we develop cutting-edge technology that plays a vital role in improving cancer treatment and saving lives. We’re now looking for a passionate and driven Digital Marketing Manager who wants to be part of a mission that matters. This is your opportunity to take full ownership of our digital marketing strategy—driving impactful campaigns, shaping our global online presence, and working at the intersection of innovation and purpose.

In this hands-on and strategic role, you’ll be the architect behind our digital presence. From crafting impactful campaigns across channels like SEO, paid media, and social platforms, to continuously optimizing our website and email outreach—you’ll transform insights into action and ideas into measurable results. You’ll collaborate closely with sales and cross-functional teams to ensure every initiative not only builds our brand but supports real business growth.

This is a role for someone who thrives on both creative storytelling and data-driven decisions, who can zoom out to see the big picture and dive in to execute every detail with precision. If you’re ready to lead digital marketing efforts for a company that’s pushing the boundaries of innovation in healthcare and redefining cancer care, we’d love to hear from you. We have our office centrally located in Uppsala, where we expect you to be present at least three days per week. This fosters close collaboration with colleagues and helps maintain our dynamic, innovative team culture.

Key Responsibilities

Strategic Planning & Campaign Development:

• In partnership with the Director of Global Marketing, develop and execute a comprehensive digital marketing strategy that aligns with the company’s goals and growth objectives.
• Analyze industry trends and competitor activity to inform marketing tactics.
• Plan, manage, and create/implement content optimizing digital campaigns across multiple channels (e.g., email, SEO, paid ads, social media, content marketing).
• Define and measure KPIs to evaluate campaign effectiveness and return on investment (ROI).

Digital Marketing Operations & Execution:

• Manage day-to-day execution of digital marketing campaigns, including content creation and implementation, scheduling, and monitoring.
• Execute website updates, ensuring content is fresh, engaging, and SEO-optimized.
• Execute social media strategies across various platforms, ensuring content is aligned with brand voice and engagement goals.
• Together with the marketing team, create and manage email marketing campaigns, including segmentation, automation, and reporting.
• Analyze web traffic, user behaviour, and lead generation metrics to continuously optimize campaigns.

Collaboration & Cross-Functional Support:

• Work closely with the sales team to ensure marketing initiatives support lead generation and sales conversion efforts.
• Help create marketing assets, such as landing pages, email templates.

Budget & Vendor Management:

• Manage the digital marketing budget, ensuring efficient allocation of resources across campaigns and initiatives.
• Work with external vendors, agencies, and freelancers as needed to execute specialized tasks (e.g., design, development).

Previous Experience

• At least 5 years of experience in digital marketing, ideally in a small to mid-sized organization or startup. Experience in both strategy and hands-on execution is essential.
• Experience from the medtech industry is highly valued and considered a strong merit
• Academic degree master or bachelor in relevant field
• Strong proficiency in digital marketing platforms (Google Ads, Instagram, Digital Ads, LinkedIn, Sales Force, Account Engagement, etc.).
• Experience with SEO, SEM, content marketing, and analytics tools (e.g., Google Analytics, HubSpot).
• Excellent copywriting and content creation skills.
• Strong project management skills, with the ability to prioritize tasks and manage deadlines effectively.
• Strong understanding of performance metrics and data-driven decision-making.
• Creative problem-solving skills and the ability to adapt quickly in a fast-paced environment.

Personal Qualities

We’re looking for a digitally savvy and strategically minded individual who combines creativity with a sharp analytical eye. You should be self-driven and proactive, capable of taking full ownership of projects from idea to execution. As this role requires both independent work and close collaboration across teams, you should be highly organized, communicative, and a natural relationship builder.

You thrive in a fast-paced, evolving environment and are comfortable juggling strategic thinking with hands-on work. Curiosity, adaptability, and a passion for continuous learning are key—especially in a field where innovation never stands still. Most importantly, you’re purpose-driven and excited about using your skills to contribute to something bigger: improving cancer treatment around the world.