Media Manager – Direct Media

LeoVegas is Europe's leading mobile gaming operator, and has received international recognition as a pioneer and technology leader. GIQ trade magazine summarized it as "LeoVegas is leading the way into the mobile future. LeoVegas runs Europe’s fastest and most user-friendly mobile gaming platform offering 700+ casino games, the world’s largest suite of live casino entertainment in HD and the all new sportsbook, labelled as the sporting event of the year. With cutting edge technology, innovative data, and a strong entrepreneurial management and team spirit, LeoVegas has grown to become the gaming provider of choice. LeoVegas is internationally recognised as a leader in mobile gaming and has won several prestigious industry awards, including the 2016 International Gaming Award for ’Casino Operator of the Year’, EGR’s ‘Mobile Marketing Campaign of the Year’, ‘Nordic Operator of the Year’, ‘Innovation in Mobile and Tablet’ and many others. LeoVegas employs a team of 300+ talented people in its offices in Malta and Sweden. LeoVegas MobileGaming Group is listed on Nasdaq First North Premier, under the ticker symbol LEO. 

Job Description

  • Buy online media for relevant markets
  • Work closely with media agencies
  • Work closely with the Head of Online Acquisition and CMs to set local strategies, i.e. always buy the right media at the right time
  • Ensure that the online campaigns are always accurate and in line with the monthly global campaigns
  • Ensure that the online communication is in line with the offline communication (ooutdoor, print, OOH and TVC’s)
  • Create online marketing campaigns with the aim of acquiring new deposit customers
  • Work closely with the GA and BI teams with implementation, tracking and measurement of marketing campaigns so it’s always accurate and up to date
  • Own and oversee the work of internal and external agencies, such as designers, Adops and UX team who will deliver much of the campaign material
  • Work with a set budget, don’t overspend!
  • Write, edit and proofread copy materials for online marketing campaigns
  • Ensure that the organisation’s brand and identity is followed in all online campaigns
  • Ensure all landing pages for all campaigns are accurate, active and relevant 
  • Close collaboration with the SEO-team
  • Deliver regular reports of campaign results, including web analysis and evaluation of KPIs
  • Maintain regular measurement of the ROI of campaigns
  • Ensure accuracy of marketing materials and provide formal sign off if necessary
  • Collect and use data to inform new campaigns and the evaluation of existing campaigns
  • Tag management
  • Keep up to date with all legal aspects in each territory


  • At least five years’ work experience in the field
  • Understanding of web physiology to be able to interpret and understand behaviours, manipulate copy, pictures and colours etc.
  • Sense of urgency
  • Fluent in English
  • Previous work experience with an agency and/or in the iGaming industry is a plus
  • Experience and interest in e-business, creatives, and copy
  • Fair understanding of conversion optimisation and its different aspects
  • Experience in leading projects
  • Marketing or business degree from University

 Additional Information

The position is situated at LeoVegas head office at Malta 

Working Hours-Flexible office hours.

Salary-Competitive guaranteed salary and benefits such as gym allowance, health insurance and modern and relaxed office environment. If you are not based in Malta LeoVegas will also provide you with a relocation package.